LaQuinta has abruptly ended its La Quinta Returns Visa Card program. All the application links I tested have been pulled and per a myFICO post (spotted by the ever-observant IAD gr8), cardmembers were emailed that,
Our card relationship with First National Bank of Omaha is ending effective September 19, 2017, at which time the La Quinta Returns™ Visa® card will no longer earn La Quinta Returns™ Points.
You will be advised by First National Bank of Omaha on what will happen to your account after September 19, 2017.
No press releases from La Quinta or FNBO on future plans for either.
I had toyed with getting this card because I like to test out obscure cards and FNBO is not a important issuer for the cards I typically acquire. I never had a need to stay at La Quinta so let it pass.
This year already saw the passing of the Red Roof Inn credit card.